Hello, I have about 52 G.E.C. knives now and I never paid MSRP, and that is not to say they are not worth it. There are a few that I am looking for that I would be happy to pay Full MSRP and then some. One that comes to mind is a "2007 Northfield # 53 Grits and Molasses". The closest I got to one was a picture.